Onboard suppliers in days, not months.
Replace bespoke New Line Forms and manual data chasing with one intelligent, AI-validated pipeline that feeds clean, structured product data straight into your systems.
From supplier upload to your ERP.
Suppliers upload
Your suppliers add products to your Wholepal instance — in any format they already have.
AI validates
Wholepal structures and validates every field against your exact data schema and rules.
Data lands clean
Accurate, ERP-ready records flow into your systems via API, webhook or configured CSV.
Changes stay in sync
Price changes, promotions and compliance updates flow through automatically — no re-keying.
Less admin. Cleaner data. Faster listings.
Onboard in days
Suppliers self-serve through one guided, AI-validated pipeline — no more chasing spreadsheets across your commercial team.
One source of truth
Every product record — descriptions, barcodes, case configs — accurate, structured and consistent across your business.
ERP-ready, error-free
Near error-free data flows straight into your ERP, warehouse and downstream systems via API, webhook or CSV.
Faster time to shelf
Get new lines live at the pace they're developed — capturing the commercial opportunity before it ticks away.
Compliance at source
Allergens, ingredients, HFSS and EPR captured correctly the first time — with a full audit trail.
Live in weeks
A 90-day deployment, not a 12-month enterprise rollout — with a UK-based team alongside you throughout.
Digital automation for everything product data.
Not just new listings. Wholepal automates the full lifecycle of product information between suppliers and their trading partners — with more capability landing all the time.
The gains, on both sides of the exchange.
What suppliers and trading partners get the day they switch to Wholepal.
“Wholepal will change the industry.”
Wholepal is a huge and exciting step forward in creating time, efficiency and accuracy for our teams and our suppliers using AI. Thank you for identifying the problem and providing a fantastic solution.

Product data is fundamental to how we operate. Wholepal removes the friction from supplier onboarding and data updates — giving us far greater confidence in accuracy while saving our team's valuable time.

The way our industry handles product data hasn't changed in years, and that needs to shift. Wholepal makes it as straightforward as possible for suppliers to do business with us.

A huge demonstration of leadership and foresight in moving the sector forward. Wholepal reduces our admin burden and improves business growth. Adopting AI to fast-track product data is where the industry needs to go.

See it with your own supplier data.
Book a demo and we'll show you clean, structured product data flowing straight into your systems.
hello@wholepal.com